The US cold and flu supplements market is anticipated to grow at a CAGR of 6.1% during the forecast period. The market is mainly driven by the increasing spending on supplements to boost immunity and ward off the cold and flu. In addition to this, several researchers are being conducted by the various regional organizations such as the FDA that prove the ineffectiveness of over the counter drugs in cold and flu cases, which in turn, is driving the growth of the natural supplements market. However, the introduction of an annual vaccination program by NIH for the prevention of flu across the country is expected to hamper the growth of the market. As per the CDC’s estimate, more than 170 million doses of the flu vaccine have been administered during the 2019-2020 flu season in the country.
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The US cold and flu supplements market is segmented based on product type into natural molecules, herbal extracts, and vitamins & minerals. Based on the form, the market is sub-segmented into tablets & capsules, powder, and liquid. The vitamins & minerals segment is estimated to contribute a significant share in the market. Vitamin C and Zinc are two of the most common products of this segment. Moreover, cold and flu herbal extract products are expected to exhibit considerable growth during the forecast period.
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- Market Coverage
- Market number available for – 2022-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered- By Source, By Product Type, By Applications
- Competitive Landscape- Archer Daniels Midland Co., Ingredion Inc., Kerry Group Plc, Cargill Inc., and others
Market Segmentation
US Cold and Flu Supplements Market by Product Type
- Natural Molecules
- Herbal Extracts
- Vitamins & Minerals
Company Profiles
- Abbott Nutrition (Abbott Laboratories Inc.)
- Overview
- Abbott in Cold & Flu Supplement Landscape
- Recent Developments
- Absorb Science Inc.
- Bausch Health Companies Inc. (Cold Fx)
- General Nutrition Centers, Inc.
- Herbalife International of America, Inc.
- KLAIRE LABS
- Nature’s Way Products, LLC
- Nutramax Laboratories, Inc.
- Neurobiologix, Inc.
- NOW Health Group, Inc.
The Report Covers
- Comprehensive research methodology of the US cold and flu supplements market.
- This report also includes a detailed and extensive market overview with key analyst insights.
- An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
- Analysis of regional regulations and other government policies impacting the US cold and flu supplements market.
- Insights about market determinants which are stimulating the US cold and flu supplements market.
- Detailed and extensive market segments with regional distribution of forecasted revenues.
- Extensive profiles and recent developments of market players.
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