Tag Archives: Decoding Kia’s latest brand identity with a fresh coat of paint

Decoding Kia’s latest brand identity with a fresh coat of paint

Many people were perplexed in 2019, when Kia India released its first commercial which featured an astronaut, a tiger, ballerinas, a hummingbird, a red Slinky spring, fireflies, Felix the cat, and football players. Sideways’ beautifully bizarre commercial had us scratching our heads and mesmerised by the spectacle. ‘Magical Inspirations, Stunning Designs’ became India’s most-watched YouTube ad […]