Tag Archives: Adidas planning to sell Reebok brand

Adidas Planning to Sell Reebok Brand

Adidas planning to sell Reebok brand

Adidas AG, a German sportswear manufacturer brand is planning to sell or spin-off its struggling Reebok brand. Adidas bought Reebok 15 years ago to compete with their arch-rivals Nike. Adidas stated that the company has decided to start the initial process of divesting Reebok as a part of a five-year strategy, that it expects to […]