The Global Quad Play Services Market is expected to grow at a significant CAGR during the forecast period (2024-2031). Quad play services are a package of services given to end-users that combines broadband Internet access, television, and telephone services all rolled into one. These services have been introduced as a result of continuous improvements in telecommunication technology. Customers that use quad-play services receive a package of services from a single service provider, resulting in price reductions and significant savings from the service providers. Demand for quad-play services is increasing among businesses, and it is gradually migrating away from residential users.
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The large discounts given by service providers with enticing offers are one of the most crucial elements that are driving demand for quad-play services. Marketers are increasingly adopting email as a means of communicating with potential customers. Many service providers also make these bundled services accessible via a variety of devices, including mobile phones, computers, and televisions. The quad-play offers significant benefits to service packages by providing remote engagement, allowing customers to access services from afar.
Traditional quad-play services cater to residential customers, however many service providers are increasingly offering packaged services for businesses, such as internet conferencing. Shortly, this aspect is likely to drive the growth of the quad-play services market.
Because of the existence of established players and the high penetration rate of modern technologies such as LTE and fiber optics, the quad-play services market is anticipated to rapidly during the forecast period.
For instance, in January 2016, BT Group plc., finalized the acquisition of EE, a well-known mobile network in the United Kingdom, to develop its quad-play services and enhance its position in the United Kingdom.
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Market Coverage
- Segment Covered-
o By Type of Service
o By Type of Bundle
o By End-User
- Competitive Landscape: BT Group plc, Orange S.A., Vodafone Group plc, Virgin Media plc, and Telefonica S.A. among others.
Key questions addressed by the report
- What is the market growth rate?
- Which segment and region dominates the market in base year?
- Which segment and region will project fastest growth in the market?
- How COVID-19 impacted the market?
o Recovery Timeline
o Deviation from pre-COVID forecast
o Most affected region and segment
- Who is the leader in the market?
- How players are addressing challenges to sustain growth?
- Where is the investment opportunity?
Quad Play Services Market Report
By Type of Service
- Broadband
- Television
- Mobile
- Voice
- Data
- Fixed Voice Services
By Type of Bundle
- Fixed Bundles
- Flexible Bundles
By End-Users
- Residential Users
- Enterprises
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