North American frozen snacks market is estimated to grow at a CAGR of 6.2% during the forecast period. Significant consumption of frozen foods is one of the major factors driving the market growth. As per the American Frozen Food Institute (AFFI), during the period, March to mid-April 2020, in the US, 86% of consumers had bought frozen food, of these 7% were new buyers of frozen food, who rarely or never purchased frozen food items before. The most frequently purchased frozen food categories were frozen meat/poultry, vegetables, and pizza. Nearly 1/3rd of consumers stocked up more than normal on frozen pizza, vegetables, meat/poultry than pre-pandemic. Owing to the longer shelf life and convenience, the demand for frozen foods is significantly rising in the region. This, in turn, is accelerating the growth of the market.
North American frozen snacks market is segmented based on product and distribution channels. Based on the product, the market is classified into pizza, potato fries, puffs, meat snacks, and others. The rising demand for meat snacks is offering an opportunity for the consumption of frozen meat snacks in the region. Additionally, increasing launches of frozen meat snacks are offering an opportunity for the adoption of frozen meat snacks. For instance, in July 2020, Kalahari Snacks declared the launch of new air-dried beef chips. Based on the distribution channel, the market is classified into retail and foodservice chain. A significant presence of major foodservice chains such as McDonald’s, Pizza Hut, and Domino’s Pizza are supporting to accelerate the share of the foodservice chain.
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North American Frozen Snacks Market-Segmentation
By Product
- Pizza
- Potato Fries
- Puffs
- Meat Snacks
- Others
By Distribution Channel
- Retail
- Food Service Chain
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Regional Analysis
- United States
- Canada
Company Profiles
- Amy’s Kitchen, Inc.
- Atkins Nutritionals, Inc. (Simply Good Foods USA, Inc.)
- Bellisio Foods, Inc.
- CJ CheilJedang Corp.
- Conagra Brands Inc.
- Daiya Foods, Inc.
- General Mills, Inc.
- Hansen Foods, LLC
- McCain Foods Ltd.
- Nestlé S.A.
- Newman’s Own, Inc.
- Palermo Villa Inc.
- Tyson Foods, Inc.
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