The North American broadcast switchers market is anticipated to showcase a CAGR of 8.5% during the forecast period. The high demand for High Definition (HD) and 4K resolutions from both viewers’ and producers’ side is a key factor contributing to the high growth of the regional market. Video streaming is considered as the fastest growing entertainment industry in North America with a substantial number of major video streaming platform that includes Netflix, Prime Video, YouTube TV, FuboTV, Disney+, VRV, and Tubi. These platforms hold the highest market share in the global video streaming industry, hence contributes to the high demand for the broadcast switcher to maintain the quality of the streaming videos. However, lack of standardization and the high cost of these switchers are the key factors restraining the regional market growth.
The broadcast switchers market is segmented based on product type and application. Based on the product type, the broadcast switchers market is segmented into master control switchers, production switchers, and routing switchers. Based on product type, production switchers are anticipated to hold major market share owing to their growing utility in the production of special effects in the videos. Based on the application, the broadcast switchers market is segmented into sports broadcasting, news production, post-production, and studio production. Based on the application, studio production is considered to hold a major market share. The growing video streaming industry is anticipated to contribute towards the high share of this market segment.
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North American Broadcast Switchers Market Segmentation
By Product
- Master Control Switchers
- Production Switchers
- Routing Switchers
By Application
- Sports Broadcasting
- News Production
- Post Production
- Studio Production
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Regional Analysis
- US
- Canada
Company Profiles
- Broadcast Pix, Inc.
- Clyde Broadcast, Inc.
- Datavideo Technologies Co.
- ETL Systems, Ltd.
- Evertz Microsystems, Ltd.
- Grass Valley Canada
- Harris Corp.
- Ikegami Electronics (U.S.A), Inc.
- Imagine Communications Corp.
- Matrix Switch Corp.
- NEC Corp.
- NewTek, Inc.
- RGB Systems, Inc. dba Extron Electronics
- Ross Video, Ltd.
- Sony Corp.
- Utah Scientific, Inc.
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