The global kava extract supplements market is anticipated to grow at a significant CAGR during the forecast period. The major factor that is augmenting the growth of the market includes the rising demand for kava root extract in the pharmaceutical and food & beverage industries. Kava is a herbal plant native to Micronesia, and Polynesia of the South Pacific Area. The kava root extracts are utilised as a ceremonial drink and medicine in Oceania. These extracts are available in the form of powder and liquid. The liquid Kava is produced by grinding and grating methods, then the pulp is soaked in coconut milk and cold water. Furthermore, the kava is mainly used to promote wound healing and also treat urinary tract diseases and skin diseases. These properties surge the demand for kava root extracts in various end-use industries such as food and beverages, cosmetics and personal care, and healthcare.
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The kava root extract is used to prepare kava tea, which is used as a substitute for alcoholic beverages. Whereas, in the pharmaceutical industry, the kava root extract is utilised in capsules, tablets, and liquid medicine. The demand for kava extract supplements is attributed, owing to its beneficial health impacts that promote better sleep, boosts the immune system, reduce anxiety, enables to fight off cancer, and reduce the size of tumors. Hence, the rise in demand for Kava root extract in the pharmaceutical as well as in the food & beverage industries is expected to accelerate the market growth during the forecast period. However, the excess consumption of kava based products leads to cause kidney damage and may lead to mortality. This acts as a restraining factor for market growth.
Market Coverage
- The market number available for – 2021-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered
- Regions Covered- Globally
Competitive Landscape: Now Health Group, Inc., Gaia Herbs, Inc., and VH Nutrition LLC, among others.
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Kava Extract Supplements Market Report by Segment
By Type
- Kava Extract Tablets
- Kava Extract Capsules
- Kava Extract Powder
- Kava Extract Liquid
By Application
- Online Retail
- Offline Retail
Kava Extract Supplements Market by Region
North America
- United States
- Canada
Europe
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific
- India
- China
- Japan
- South Korea
- Rest of APAC
Rest of the World
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