The global in-car gaming market is anticipated to grow at a significant CAGR of 2.2% during the forecast period. One of the major factors contributing to the growth of the in-car gaming market is the rapid technological advancements in the automobile industry. The automotive market has seen some quick technological breakthroughs from being able to roll the windows up and down to completely autonomous driving technology. These advancements have made it possible to connect a smartphone to the car’s dashboard. Car manufactures are now trying to deliver something unique to stand out in this highly competitive market which is driving the idea of a computer on wheels. For instance, major car manufactures like BMW, Mercedes and Audi are in the process of developing their in-car gaming systems which is driving the growth of the in-car gaming market.
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The next step for automotive technology is to enable virtual reality integration in a smart car. Moreover, few other major players of the industry such as Volvo, Volkswagen, and Tesla already provide in-dash navigation systems, music systems, various sensors, and electronic control units that can be customized to provide a complete virtual reality gaming experience.
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Global In-Car Gaming Market Segmentation
By Type
- Portable Gaming Systems
- Fixed Gaming Systems
By Vehicle Class
- Premium/Luxury
- Mid-Range
- Entry
By Vehicle Type
- Passenger Vehicle
- Commercial Vehicle
Regional Analysis
North America
- United States
- Canada
Europe
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific
- India
- China
- Japan
- South Korea
- Rest of APAC
Rest of the World
Company Profiles
- Atari Inc.
- BMW AG
- Hyperkin, Inc.
- Microsoft Corp.
- NVIDIA Corp.
- Oracle Corp.
- Volkswagen AG
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