The global fruit pulp market is anticipated to grow at a considerable CAGR of 5.8% during the forecast period (2022-2028). Fruit pulp has a lot of fiber and is low in calories, and highly used as an ingredient in juices and other drinks such as cocktails & mocktails. Fruit pulp also adds flavor and sweetness without the calories from added sugars. Consumers who are trying to stay fit and healthy are moving towards the consumption of fruit pulp drinks due to which manufacturers are also focusing on sugar reduction in their products. Producers are moving towards producing fruit pulp-based food products owing to the benefits offered by fruit pulp For instance, in March 2021, Nestle launched natural no-sugar bar “Incoa” with cocoa fruit pulp. Similarly, in March 2019, Amul launched ‘Tru’ a fruit juice brand, in collaboration with almond branding. Amul introduced fruit juices in four flavors which includes mango, orange, apple, and lychee, and is priced at Rs.10 for a 200ml bottle.
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For instance, in August 2019, a group of 3,000 mango and vegetable farmers have come together to set up a mango pulp manufacturing unit in the name of Nagai Organic Farmers Producers Company Ltd. the unit supplied the pulp to juice producing companies and also plans to produce pulp of other fruits and vegetables. Additionally, PepsiCo India launched Mirinda Joosy, which contains orange fruit juice sourced from Indian farmers and sweetened with stevia and at 70 Calories per serving (250 ml), Mirinda joosy has 50% reduced sugar than normal mirinda.
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- Market Coverage
- Market number available for – 2022-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered- By Source, By Product Type, By Applications
- Competitive Landscape- Archer Daniels Midland Co., Ingredion Inc., Kerry Group Plc, Cargill Inc., and others
Global Fruit Pulp Market Report Segment
By Fruit Type
- Mango
- Strawberry
- Apple
- Guava
- Berries
- Citrus Fruits
- Others
By Application
- Bakery and Confectionery Products
- Dairy Products and Condiments
- Desserts
- Juice
- Cocktails & Mocktails
By Distribution Channel
- Online
- Offline
Global Fruit Pulp Market Report Segment by Region
North America
- US
- Canada
Europe
- UK
- Germany
- Italy
- Spain
- France
- Rest of Europe
Asia-Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Rest of the World
- Latin America
- Middle East & Africa
The Report Covers
- Market value data analysis of 2021 and forecast to 2028.
- Annualized market revenues ($ million) for each market segment.
- Country-wise analysis of major geographical regions.
- Key companies operating in the global fruit pulp market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
- Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
- Analysis of market-entry and market expansion strategies.
- Competitive strategies by identifying ‘who-stands-where’ in the market.
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