The global chewing tobacco market is anticipated to grow at a CAGR of 2.5% during the forecast period (2022-2028). It is a type of smokeless tobacco product that is placed between the cheek and lower gum to draw out its flavor and consists of coarsely chopped aged tobacco that is flavored and often sweetened. The major factor expected to drive the market growth is the surge in expenses on promotion and marketing by its manufacturers. In addition, the rise in prices of cigarettes globally makes the people with the low-income shift to chewing tobacco and the rise in demand for the product in rural as well as urban areas, around the globe are some factors that propel the growth of the global chewing tobacco market during the forecast period. Furthermore, the taste of tobacco is quite pleasant, which makes it quite popular and appealing to its consumer and the cost of purchasing tobacco is low. Therefore, it can be afforded by the lower section of the society, which in turn, is contributing to the growth of the market during the forecast period.
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Some major players in the market include Japan Tobacco, Inc., Altria Group, Inc., and British American Tobacco plc, among others. The market players are contributing significantly to the growth of the market by the adoption of various strategies including mergers and acquisitions, geographical expansion, partnerships, new product launches, and collaborations, to stay competitive in the market. For instance, in September 2020, Japan Tobacco, Inc. announced that the company has extended its technological strategic alliance with Sauber Engineering AG (SEN), a technology and prototype development leader and member of the Sauber Group of Companies. Further, the company said with this partnership both firms will continue to work together on precise engineering projects aimed at improving the performance of the next generation of JT Group products.
Market Coverage
- The market number available for – 2021-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered-
- By Type
- By Packaging
- By Distribution Channel
- Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
- Competitive Landscape-Japan Tobacco, Inc., Altria Group, Inc., and British American Tobacco plc, among others.
Key questions addressed by the report
- What is the market growth rate?
- Which segment and region dominate the market in the base year?
- Which segment and region will project the fastest growth in the market?
- How has COVID-19 impacted the market?
- Deviation from the pre-COVID-19 forecast
- Most affected region and segment
- Who is the leader in the market?
- How players are addressing challenges to sustain growth?
- Where is the investment opportunity?
Global Chewing Tobacco Market Report by Segment
By Type
- Twist
- Loose Leaf
- Plug
By Packaging
- Pouches
- Cans
By Distribution Channel
- Convenience Stores
- Hypermarkets and Supermarkets
- Online Stores
- Brand Stores
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