The global bodybuilding supplements market is anticipated to grow at a significant CAGR of 8.2% during the forecast period (2022-2028). Due to the growing number of health-conscious consumers and fitness facilities throughout the globe, the market is gaining traction. Over the forecast period, the rising popularity of bodybuilding supplements among millennials, combined with their desire to improve their health through a well-balanced diet, is likely to drive up demand for protein supplements. Due to changing lifestyles, people are becoming more reliant on supplements to meet their daily nutritional needs, which is likely to drive rising demand for bodybuilding supplements
Online channel is anticipated to be the fastest growing market attributed to the increased use of the internet for purchasing, shorter lead times, greater convenience, and more discounts which all pushing body building supplement sales through online businesses. The Asia Pacific is region is anticipated to hold the major share in the market due to high consumer awareness and trends regarding health and wellness, coupled with knowledge regarding the product benefits, which is expected to support the industry growth.
Powder, capsules/tablets, and ready-to-drink supplements are the different types of bodybuilding supplements. Due to its easy availability, customization, consumption, and greater absorption rate, the bodybuilding powder supplement industry will continue to contribute the biggest market share in the next years. On the other hand, due to today’s consumers’ hectic lifestyles and the growing popularity of items in this category, ready-to-drink supplements are expected to increase at the fastest rate.
Protein supplement consumption is predicted to rise as consumer acceptability of food supplementation grows, as does the availability of world-class athletics and fitness infrastructure, high disposable income, and a good government outlook. Whey and casein proteins are extracted from milk as the primary basic material. Soy is also an important source of plant-based protein. Volatility in the cost of raw materials such as milk and soybeans is anticipated to cause price volatility in protein supplements due to supply and demand restrictions.
Post-exercise recovery vitamins are vital for getting the most out of activity and are one of the top trends for 2021. Consumers are willing to pay a premium for ‘Clean Label,’ eco-friendly, and sustainable items. Pre-workout vitamins are in high demand due to the benefits they provide, such as improved attention, control, and strength during workouts. Ready to Consume Pre-workout supplements are popular due to their convenience, as well as their quick absorption and lean muscle assistance.
Multi-ingredient Pre-Workout Supplements (MIPS) – MIPS contain a variety of compounds for better acute workout efficiency, including beta-alanine, nitrates, BCAAs, creatine, and more. MIPS is fueling the expansion of the bodybuilding supplement market. For instance, MTS Nutrition offers Machine Fuel Intra-Workout BCAA Hydration Complex, It gives the person the nutritional support they need to keep going through each workout session. It comes in a variety of tastes, including fruit splash, green apple, watermelon, mango explosion, pineapple, blueberry lemonade, ice blue razz, natural grape, and natural orange, and it boosts endurance and muscle repair.
Some major players in the market include Glanbia PLC, Ambrosia Collective, MTS Nutrition, Optimum Nutrition, UMP Healthcare Holdings Ltd., among others. The market players are contributing significantly to the growth of the market by the adoption of various strategies including mergers & acquisitions, geographical expansion, partnerships and collaborations, and new product launches, to stay competitive in the market. Optimum Nutrition offers a variety of bodybuilding supplements, in which their gold standard whey protein sales are the highest among their products. Optimum Nutrition offers Glutamine Powder, which plays a vital function in the production and growth of muscle protein. Supports muscle repair by providing amino acid assistance. Each serving contains 5 grams of L-Glutamine.
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Market Coverage
- The market number available for – 2021-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered-
- By Type
- By Product
- By Distribution Channel
- Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
- Competitive Landscape- Glanbia PLC, Ambrosia Collective, MTS Nutrition, Optimum Nutrition, UMP Healthcare Holdings Ltd., among others.
Key questions addressed by the report
- What is the market growth rate?
- Which segment and region dominate the market in the base year?
- Which segment and region will project the fastest growth in the market?
- How has COVID-19 impacted the market?
- Deviation from the pre-COVID-19 forecast
- Most affected region and segment
- Who is the leader in the market?
- How players are addressing challenges to sustain growth?
- Where is the investment opportunity?
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Global Bodybuilding Supplements Market Report by Segment
By Type
- Creatine
- Protein
- BCAA
- Glutamine
- Others (Essential Fatty Acids, Vitamins)
By Product
- Powders
- Bars
- Ready-To-Drink
- Others
By Distribution Channel
- Online Channel
- Offline Channel
Global Bodybuilding Supplements Market Report by Region
North America
- United States
- Canada
Europe
- UK
- Germany
- Italy
- Spain
- France
- Rest of Europe
Asia-Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Rest of the World
- Latin America
- Middle East & Africa
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