The European wireless charger market is estimated to grow modestly, at a CAGR of 32.3%, during the forecast period. The growth is mainly driven by the growing demand for advanced technology in the consumer electronics industry along with the growing penetration of smartphones in the region. In the near future, the market in Europe will be benefited from extensive demand from the electric vehicle industry owing to the growing sales of electric vehicles in the region. In Europe, Norway, Germany, UK, and France has observed remarkable electric vehicle sales in 2018.
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Germany, France, and UK also generated electric car sales in both BEV and PHEV. Hence, creating demand for charging infrastructure in new and renovated buildings in the region, hence creating demand for the wireless charger market. Europe is home to various leading automotive companies such as BMW Group, Daimler, Fiat Chrysler Automobiles, Opel Group, PSA Group, Renault Group, Volkswagen Group, and Volvo Group. Several automakers are known to be exploring the potential for wireless EV charging. BMW and Volkswagen now offer wireless charging in BEV models such as BMW i3 and Volkswagen e-Golf. Car manufacturers are focusing on BEVs due to stringent government regulations to reduce rising carbon emission in Europe. Increasing BEV sales and government support are expected to drive the wireless charger market in Europe.
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The companies which are contributing to the growth of the European wireless charger market include Aircharge, BMW AG, Samsung Electronics Co., Ltd., Tesla Inc., and ZENS. The market players are considerably contributing to the market growth by the adoption of various strategies including new product launch, merger, and acquisition, collaborations with government, funding to the start-ups and technological advancements to stay competitive in the market. For instance, in January 2020, Aircharge united with McDonald’s for deploying mobile phone wireless charging in Switzerland. The company also announced to launch wireless charging for mobile devices, with more projects in the pipeline in 2020.
Market Segmentation
European Wireless Charger Market by Technology
- Inductive Coupling
- Magnetic Resonance
- Radio Frequency Radiation
European Wireless Charger Market by Mobility
- Static Wireless Charger
- Mobile Wireless Charger
European Wireless Charger Market by Application
- Portable Electronic Devices
- Automobile
- Healthcare
- Others (Consumer Products)
Regional Analysis
- UK
- Germany
- Italy
- France
- Spain
- Rest of Europe
Company Profiles
- Aircharge
- Blue Inductive GmbH (Wiferion GmbH)
- BMW AG
- CHARGit Holdings Ltd.
- Mastercharge
- Oral B
- QiConnect Ltd.
- Samsung Electronics Co., Ltd.
- Tesla Inc.
- ZENS
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