The global digestive health drinks and food market is anticipated to grow at a CAGR of 7.4% during the forecast period (2022-2028). Consumers are increasingly shifting towards organic and clean label products that are made of natural, organic, and non-GMO ingredients and deliver functional, plant-based nutrition. Health-conscious consumers are becoming more attentive to product formulation which is inclining them towards health drinks featuring organic and clean labels. Formulators are responding to these trends by offering beverages such as natural ingredients-based digestive health drinks. As a result, companies in the food and beverage industry are well positioning their product to address this demand. For instance, Gist, a prebiotic sparkling beverage brewed with only five organically certified botanical ingredients, launched in 2021. The gist is sold in sleek 12-ounce cans with each can of Gist containing four grams of prebiotic fiber, 14 % of the daily recommended value, from sunchokes (also known as Jerusalem artichokes).
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Created with plants, not extracts, Gist contains no sugar or sweetener and zero caffeine. The beverage is available in two distinct flavors, such as Chamomile with Rosemary and Ginger with Rooibos. Additionally, the availability of digestive health food and drinks in various flavors has further aided in propelling the market growth of digestive health drinks and food market. For instance, in July 2021, Health-Ade launched a modernized version of their prebiotic soda line, Health-Ade Pop, formerly known as Health-Ade Booch Pop. The better-for-you soda features new flavors & formulations, for a total of 6 options, including Pomegranate Berry, Lemon Lime, Ginger Fizz, Strawberry Vanilla, Apple Snap, and Juicy Grape. Health-Ade Pop supports gut health with low sugar and all-natural prebiotic formulation which is flavoured with organic ingredients and cold-pressed juice.
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- Market Coverage
- Market number available for – 2022-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered- By Source, By Product Type, By Applications
- Competitive Landscape- Archer Daniels Midland Co., Ingredion Inc., Kerry Group Plc, Cargill Inc., and others
Global Digestive Health Drinks and Food Market Report by Segment
By Ingredients
- Prebiotics
- Probiotics
- Food Enzymes
By Product Type
- Dairy Products
- Bakery and Cereals
- Non-alcoholic Beverages
- Other Products
Global Digestive Health Drinks and Food Market Report by Region
North America
- United States
- Canada
Europe
- UK
- Germany
- Italy
- Spain
- France
- Rest of Europe
Asia-Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Rest of the World
- Latin America
- Middle East & Africa
The Report Covers
- Market value data analysis of 2021 and forecast to 2028.
- Annualized market revenues ($ million) for each market segment.
- Country-wise analysis of major geographical regions.
- Key companies operating in the global digestive health drinks and food market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
- Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
- Analysis of market-entry and market expansion strategies.
- Competitive strategies by identifying ‘who-stands-where’ in the market.
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