Bluetooth speaker market is anticipated to grow at a considerable CAGR of 11.5% during the forecast period. Bluetooth speakers are often used by youngsters to listen to music at any time and in any location. Consumers’ increasing use of wireless electronic gadgets has increased demand for such items. Users nowadays frequently utilize multi-colored Bluetooth speakers to decorate their living and hall areas. Alexa, Amazon, and other interactive Bluetooth speakers are also becoming increasingly popular, resulting in high demand for Bluetooth speakers. For instance, according to NPR (National Public Radio) and Edison Research’s 2022 Smart Audio Study, 24% of those over the age of 18 own at least one smart speaker. This equates to around 60 million individuals. Because most consumers own more than one smart speaker, the research predicts that there are currently 157 million of these devices in US homes. The study is based on a telephone survey of a little over 1,000 individuals in the US.
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Based on type, the market is bifurcated into wireless and wired. Among these, the wireless segment is expected to hold a significant market share during the forecast period. Wireless Bluetooth speakers have become increasingly popular in recent years due to their convenience, portability, and sound quality. In addition to convenience and portability, Bluetooth speakers have also improved in terms of sound quality. Many models now offer high-quality audio that rivals that of wired speakers, making them a popular choice for people who want a wireless option without sacrificing sound quality. Additionally, they are also waterproof. For instance, in March 2023, IKEA launched its new silicone-coated, waterproof portable Bluetooth speaker, Vappeby.
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- Market Coverage
- Market number available for – 2023-2031
- Base year- 2024
- Forecast period- 2023-2031
- Segment Covered- By Source, By Product Type, By Applications
- Competitive Landscape- Archer Daniels Midland Co., Ingredion Inc., Kerry Group Plc, Cargill
- , and others
Market Segmentation
Global Bluetooth Speaker Market by Type
- Wireless
- Wired
Global Bluetooth Speaker Market by Application
- Residential
- Commercial
Regional Analysis
- North America
- US
- Canada
- Europe
- UK
- Germany
- Italy
- Spain
- France
- Rest of Europe
- Asia-Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
- Rest of the World
Company Profiles
- Altec Lansing
- Anker Innovations Technology Co., Ltd.
- Apple, Inc.
- Bose Corp.
- Jvckenwood Corp.
- Koninklijke Philips NV
- LG Electronics Inc.
- Logitech
- Onkyo Corp.
- Panasonic Holdings Corp.
- Samsung Electronics Co., Ltd.
- Sony Corp.
- SoundBot
- Yamaha Corp.
- Zebronics India Pvt. Ltd.
The Report Covers-
- Market value data analysis for 2023 and forecast to 2030.
- Annualized market revenues ($ million) for each market segment.
- Country-wise analysis of major geographical regions.
- Key companies operating in the global Bluetooth speaker market. Based on the availability of data, information related to new product launches and relevant news is also available in the report.
- Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
- Analysis of market entry and market expansion strategies.
- Competitive strategies by identifying ‘who stands where’ in the market.
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