The global automotive film market is anticipated to grow at a considerable CAGR of 7.8% during the forecast period (2024-2031). Window film is becoming more popular vehicle accessory these days. It improves the driving experience for customers by reducing discomfort from high heat and glare while protecting themselves and their possessions. Window film blocks ultra-violet (UVA) rays from the sun, which cause skin cancers, wrinkles and age spots. It also gives a window, extra shatter resistance in case of an accident or attempted robbery. This shatter resistance also protects vehicle occupants from flying glass in some side impact accidents, along with reducing glare and driver eye strain. Additionally, it increases the vehicle’s overall appearance, and hence, it finds application in passenger vehicles, mostly in windows. Polyester is the main component that makes up the automotive window film. The films are synthesized using the polymer and several other ingredients making the tints more impenetrable by heat or UV rays. The prime reasons polyester is used for making window films is because it can be made into supremely flexible thin pieces. They may shrink overtime, but the tints do not warp easily.
Major companies operating in the automotive film sector are adopting new and advanced products to strengthen their market position. For instance, in December 2020, STEK Automotive launched a premium nano-ceramic window film, NEX that contains graphene as well as tungsten and antimony tin oxide. The graphene-enhanced nano-ceramic window films provide crystal clarity as well as UV and glare reduction, and effectively prevent heat from reaching vehicle interiors. Its metal-free structure also reportedly guarantees signal freedom, ensuring the continuous connectivity of all electronic devices. By blocking up to 95% of visible interior light. In February 2023, Eastman and High-Performance Optics, Inc. (HPO) announced selective High Energy Visible Light (HEVL) filtering window film for the transportation industry will be launched in Asia. Selective HEVL filtering has been the optimal solution in filtering undesirable blue light from human eyes in various applications such as eyeglasses, prescription contact lenses and screen shields. Under a license agreement, Eastman is launching LLumar AIR BLB and LLumar ATR BLB window films using HPO’s patented selective HEVL (blue light) filtering technology.
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Market Coverage
- The market number available for – 2023-2031
- Base year- 2023
- Forecast period- 2024-2031
Segment Covered-
- By Films Type
- By Application
- By Vehicle Types
Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
Competitive Landscape- includes 3M Co., Eastman Chemical Company, Johnson Window Films, Inc., and others.
Automotive Film Market Report Segment
By Films type
- Automotive Window Films
- Automotive Wrap Films
- Paint Protection Films
By Application
- Interior
- Exterior
Vehicle type
- Passenger Vehicles
- Commercial Vehicles
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Company Profiles
- ADS Window Films Ltd.
- All Pro Window Films
- Arlon Graphics, LLC.
- Avery Dennison Corp.
- FILMTACK PTE LTD.
- Garware Suncontrol Film
- Global Window Films
- HEXIS SAS
- LINTEC Corp.
- Nexfil USA
- Saint-Gobain
- STEK Automotive Inc.
- Sun Tint Sun Tint Window Tinting
- TORAY INDUSTRIES INC.
- VViViD vinyl Inc.
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