Asia-Pacific Mouth Freshener Market is anticipated to grow at a CAGR of 8.3% during the forecast period. The use of mouth fresheners provides instant fresh breath to the consumers. Hence, the potential consumer that is the young generation is significantly aiding to fuel the growth of the Asia-Pacific market. Moreover, the companies across the region are using various digital mediums to increase the awareness of mouth freshener products and benefits thus, driving the growth of the market.
The Asia-Pacific mouth freshener market is segmented based on product form, category, and distribution channels. Based on the product form, the market is sub-segmented into spray, candies & gum, and liquid. Candies & gum segments are expected to hold a major market share during the forecast period. By category, the market is segmented into sugar-free and conventional. Sugar-free is expected to witness fast growth in the market during the forecast period as it is at the nascent stage in the region. Further, based on the distribution channel, the market is sub-segmented into online and offline.
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Asia-Pacific Mouth Freshener Market Segmentation
By Product Form
- Spray
- Candies & Gum (Breath Strips)
- Liquid
By Category
- Sugar-Free
- Conventional
By Distribution Mode
- Offline
- Online
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Regional Analysis
- India
- China
- Japan
- South Korea
Rest of APAC
Company Profiles
- Dabur India Ltd.
- DS Group
- Ferrero International S.A.
- Johnson & Johnson Services, Inc.
- Lotte Corp.
- Mars, Inc.
- Midas Care Pharmaceuticals Pvt. Ltd.
- Mondelez International Inc.
- Nestle SA
- Perfetti Van Melle Group B.V.
- The Hershey Co.
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