The global antiphlogistic toothpaste market is anticipated to grow at a CAGR of 4.0% during the forecast period (2022-2028). It is a gel dentifrice or paste that is used with a toothbrush for cleaning and maintaining the health and aesthetics of teeth. The major factor expected to drive the market growth is the growing attention toward oral hygiene especially during and after the COVID-19 pandemic. According to the Centers For Disease Control and Prevention, (CDC) in 2019, people who have been affected by the coronavirus are at a higher risk of oral diseases or suffering from oral problems. In addition, the rise in popularity of herbal oral care products, rising premiumization, and the growing concerns about ingestion of chemical products, especially those containing fluoride and artificial sweetener and colors are some factors that are propelling the growth of the global antiphlogistic toothpastes market during the forecast period.
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Additionally, by distribution channel, hypermarkets and supermarkets segment is expected to hold significant share in the market during the forecast period owing to the easy availability of a large number of brands in one place at lower costs which makes purchases more comfortable and it is convenient for most consumers as they can purchase the product even while shopping for other household goods.
Some major players in the market include Amway International Inc., Church & Dwight Co., Inc., and Colgate Palmolive Company, among others. The market players are contributing significantly to the growth of the market by the adoption of various strategies including mergers and acquisitions, geographical expansion, partnerships, new product launches, and collaborations, to stay competitive in the market. For instance, in July 2019, Colgate Palmolive Company announced that the company acquired Laboratories Filorga for $1.7 billion.
Market Coverage
- The market number available for – 2021-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered-
- By Type
- By Application
- By Ingredient Type
- By Distribution Channel
- Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
- Competitive Landscape- Amway International Inc., Church & Dwight Co., Inc., and Colgate Palmolive Company, among others.
Key questions addressed by the report
- What is the market growth rate?
- Which segment and region dominate the market in the base year?
- Which segment and region will project the fastest growth in the market?
- How has COVID-19 impacted the market?
- Deviation from the pre-COVID-19 forecast
- Most affected region and segment
- Who is the leader in the market?
- How players are addressing challenges to sustain growth?
- Where is the investment opportunity?
Global Antiphlogistic Toothpastes Market Report by Segment
By Type
- 90 G
- 180 G
- 250 G
- Others
By Application
- Men
- Kids
- Women
By Ingredient Type
- Neem
- Mint
- Basil
- Spice Extract
- Meswak
- Others
By Distribution Channel
- General Store
- Hypermarket & Supermarket
- Pharmacy Store
- Online Retail
- Others
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