Business Analytics Market Sluggish Growth Rate Foreseen by 2022-2028

Business analytics market is anticipated to grow at a CAGR of 10.1% during the forecast period. The growing establishment of start-ups coupled with government initiatives across the globe is the major factor driving the growth of the market. For instance, back in 2016, the government of India launched the ‘Startup India Initiative’, to build a stronger ecosystem for nurturing the startup culture. As a result of which, according to the government, there were around 65,861 recognized startups in India as of December 2021. These startups are diversified across 56 sectors including IT services, enterprise software, technology hardware, and several others.

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Additionally, some of the Amlgo Labs, founded in 2017, provides innovative concepts and solutions to businesses and execute effective decision strategies. Moreover, the start-up offers fraud risk analytics, regulatory and compliance analytics, customer analytics, sales, and marketing analytics, etc. Apart from this, Atlan Founded in 2019, helps to bring reproducibility to data and analytics assets, with easily shareable data profiles, metadata and documentation, project templates, and more. It empowers diverse data businesses to take control of their analytics pipeline by offering to deal with large volumes of data, enabling users to rapidly prototype big data projects and helping IT teams enforce enterprise-grade security.

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Global Business Analytics Market Segmentation

By Component

  • Software
  • Services

By Deployment

  • Cloud-Based
  • On-Premises

By Application

  • Customer Analytics
  • Supply Chain Analytics
  • Marketing Analytics
  • Pricing Analytics
  • Risk & Credit Analytics
  • Others

By End-User

  • BFSI
  • Government
  • Retail
  • Healthcare
  • Media and Entertainment
  • IT and Telecom
  • Others

Regional Analysis                                                                                                                                                                            

North America

  • United States
  • Canada

Europe

  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe

Asia-Pacific

  • India
  • China
  • Japan
  • South Korea
  • Rest of APAC

Rest of the World

Company Profiles 

  • Adobe Inc.
  • Cloudability, Inc.
  • Densify, Inc.
  • Domo, Inc.
  • Fair Isaac Corp.
  • Google LLC
  • IBM Corp.
  • Infor
  • Looker Data Sciences, Inc.
  • Microsoft Corp.
  • MicroStrategy Inc.
  • Mixpanel, Inc.
  • Oracle Corp.
  • PanTerra Networks, Inc.
  • QLIK Technologies, Inc.
  • com, Inc.
  • SAP SE
  • SAS Institute, Inc.
  • Sisense Ltd.
  • Teradata Corp.
  • Tibco Software, Inc.

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