The women’s tennis shoes market is anticipated to grow at a significant CAGR of 3.0% during the forecast period (2022-2028). Women’s tennis shoes are designed specifically for the sport of tennis, which is played on a variety of surfaces, including grass, clay, and concrete. These shoes give athletes lateral assistance and make side-to-side movement easier. A tennis shoe allows a player to react quickly by allowing them to start and stop on a dime. Tennis shoes are offered in a variety of styles depending on the surface of the court. Clay tennis shoes, for example, are made specifically for use on clay courts, whereas hard tennis shoes are made specifically for use on hard courts. As a result, the demand for various tennis shoes on the market is directly influenced by the playing surfaces.
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The global women’s tennis shoes market is segmented based on the playing surface and distribution channel. Based on the playing surface, the market is sub-segmented into hard court tennis shoes, clay court tennis shoes, and grass court tennis shoes. Among these playing surfaces, the hard-court tennis shoe segment is expected to propel the growth of the market due to the increasing demand for hard court tennis shoes globally. Based on the application, the market is sub-segmented into specialty stores, online stores, supermarkets, and others.
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The market players are also contributing significantly to the market growth by adopting various strategies, including mergers and acquisitions, geographical expansion, partnerships, collaborations, and new product launches, to stay competitive in the market. For instance, in March 2022, Adidas Launched Women’s-Specific Avacourt Tennis Shoe. Adidas’ brand-new Avacort tennis shoe is more than just a new pair of shoes; it marks a completely new path in women’s footwear. The Avacourt was created specifically for female athletes. Adidas developed a baseline of demands based on female tennis players’ insights, anthropometric data, and biomechanical testing. The Adidas Avacourt is based on a unique last created specifically for this model and designed to provide a superior fit for female athletes. One of the most significant changes in demands between developing for women and designing for men is how Adidas tackled torsion, or midfoot twist, in the Avacourt by generating greater mobility in the shoe.
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Market Coverage
- The market number available for – 2021-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered-
- By Playing Surface
- By Distribution Channel
- Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
- Competitive Landscape- Nike Inc., Adidas AG, Lotto Sport Italia, ASICS Sports Equipment Co., Fila, Puma, Under Armor Inc., and Babolat Sports Equipment Co., among others.
Key questions addressed by the report
- What is the market growth rate?
- Which segment and region dominate the market in the base year?
- Which segment and region will project the fastest growth in the market?
- How has COVID-19 impacted the market?
- Deviation from the pre-COVID-19 forecast
- Most affected region and segment
- Who is the leader in the market?
- How players are addressing challenges to sustain growth?
- Where is the investment opportunity?
Global Women’s Tennis Shoes Market Report by Segment
By Playing Surface
- Hard Court Tennis Shoes
- Clay Court Tennis Shoes
- Grass Court Tennis Shoes
By Distribution Channel
- Specialty Stores
- Online Stores
- Supermarkets
- Others
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