The global photo editing software market is anticipated to grow at a significant CAGR of 6.2% during the forecast period (2022-2028). Due to the easy availability of sophisticated cameras and the integration of high-quality cameras on smartphones, photo editing software has swiftly permeated the market in the last few years. One of the primary elements influencing the market demand for photo editing tools has been smartphones. With cameras becoming one of the most important aspects of phones, there has been a surge in demand for strong photo editing tools and software. The need for photo editing tools has increased the consumers’ interest in improving photos and media to post on social media platforms has grown. The demand from business users has been fueled by increased marketing and social media investments. Investments in this solution have increased as the sector demands more sophisticated tools packed in easy-to-use apps, and are projected to continue on a healthy growth trajectory in the future.
The market players are also contributing significantly to the growth of the market by the adoption of various strategies including mergers and acquisitions, geographical expansion, partnerships, collaborations, and new product launches, in order to stay competitive in the market. For instance-
- In February 2022, Skylum’s new AI photo editor, Luminar Neo, has been formally released as an all-new product. This rendering engine is new and faster, and there is a slew of new AI capabilities for quick and effective image augmentation.
In June 2020, DxO has released Nik Collection 3, an upgrade to its Lightroom Classic, Adobe Photoshop, and DxO PhotoLab plugin package. It additionally, adds a new non-destructive workflow to the mix.
- In March 2020, Pixlr, a cloud-based picture editing application, received fresh improvements from INMAGINE Group. The product has a user-friendly interface that allows for easy customization in the browser. Pixlr X, Pixlr E, and Pixlr M are among the rebranding varieties of the newly introduced Pixlr.
In March 2020, BeautyPlus, Meitu’s main international product, introduced a new function called Easy Editor, that allows users to easily Tap-to-Edit any facial part, thereby simplifying the operation and improving the user experience. Users naturally tap on the facial area or sections they want to change with Easy Editor.
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Market Coverage
- The market number available for – 2021-2028
- Base year- 2021
- Forecast period- 2022-2028
- Segment Covered-
- By Platform
- By End-User
- Regions Covered-
- North America
- Europe
- Asia-Pacific
- Rest of the World
- Competitive Landscape– Adobe Inc., Corel Corp., ACD Systems, CyberLink Corp., and Google LLC, among others.
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Global Photo Editing Software Market Report by Segment
By Platform
- macOS
- Windows
- Android
- iOS
By End-User
- Individual
- Commercial
Key questions addressed by the report
- What is the market growth rate?
- Which segment and region dominate the market in the base year?
- Which segment and region will project the fastest growth in the market?
- How has COVID-19 impacted the market?
- Deviation from the pre-COVID-19 forecast
- Most affected region and segment
- Who is the leader in the market?
- How players are addressing challenges to sustain growth?
- Where is the investment opportunity?
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