The global mobile cover market is anticipated to grow at a CAGR of around 7.4% during the forecast period (2021-2027). The major factors augmenting the demand for the global mobile cover market include rising internet penetration, growing adoption of smartphones, and rising disposable income level in major economies globally. According to IBEF, in India, per capita income rose from $1,301 in 2019 to $1,000 in 2015. Due to increased income levels, people tend to spend high on luxury products such as smartphones. The increased smartphone demand in the country surged the number of smartphone shipments also. As per the same source, smartphone shipments are estimated to reach 173 million in 2021, a ~14.0% increase from 2020. Among major smartphone brands, Xiaomi holds the top position, with a 28.0% shipment market share, followed by Samsung (18.0%), as of the second quarter of 2021. Amid the COVID-19 pandemic, according to IDC, online channels grew 12.0% YoY and contributed 48.0% to the total sales in 2020. The increased sales forced smartphone accessories manufacturing companies to come up with new and fashionable mobile covers with esthetic design and longer durability. Moreover, under the NPE 2019, a production target of 1 billion mobile phones is expected by 2025; this includes ~600 million units for exports. This will drive market growth.
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Besides, manufactures are engaged in introducing new and innovative products such as durable and good quality smartphone cases to the market to fulfill the growing demands of consumers. In October 2021, ZAGG Inc. launched screen protection and protective cases (Glass Elite, Glass Elite Curve, Havana, Crystal Palace) for the all-new Google Pixel6 and Pixel 6 Pro smartphones. Such type of product launch is expected to trigger market growth during the forecast period.
Market Coverage
- The market number available for – 2020-2027
- Base year- 2020
- Forecast period- 2021-2027
- Segment Covered-
o By Product Type
o By Distribution Channel
- Regions Covered-
o North America
o Europe
o Asia-Pacific
o Rest of the World
- Competitive Landscape- Amzer Inc., Belkin International, Inc., = Griffin Technology, LLC, Incipio, LLC, Otter Products LLC, iPaky Inc.
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Key questions addressed by the report
- What is the market growth rate?
- Which segment and region dominate the market in the base year?
- Which segment and region will project the fastest growth in the market?
- How has COVID-19 impacted the market?
o Deviation from the pre-COVID-19 forecast
o Most affected region and segment
- Who is the leader in the market?
- How players are addressing challenges to sustain growth?
- Where is the investment opportunity?
Global Mobile Cover Market Report Segment
By Product Type
- Mobile Pouches
- Body Gloves
- Hybrid Cases
By Distribution Channel
- Online
- Offline
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