The global boutique hotel market is anticipated to grow at a considerable CAGR of 6.2% during the forecast period. The major factor assisting the market’s growth includes the growing number of travelers, such as budget leisure travelers, business travelers, and hikers. People nowadays focus more on multiple short trips throughout the year to various places instead of just one long trip. Additionally, these hotels are customized, private, and have a smaller crowd, allowing travelers to relax and get comfortable in a better atmosphere than large chain hotels. For instance, according to new data from The World Tourism Organization (UNWTO), more than 900 million tourists traveled internationally in 2022, double the number recorded in 2021 though still 63% of pre-pandemic levels. Every global region recorded notable increases in international tourist numbers.
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Companies are also opening new boutique hotels to further the market’s growth. For instance, in February 2023, Lilly Hall, a luxurious boutique hotel, was officially opened in Pensacola’s East Hill district. The hotel has 15 rooms, a speakeasy, an event area, and Darian Hernandez’s restaurant. Additionally, Christian Louboutin, a well-known fashion brand, is planning to open a boutique hotel in April 2023, in Portugal’s beach town, Melides. There are only 13 rooms in the three-story hotel, and every room is different. Vermelho, designed by Madalena Caiado, incorporates Northern African and European inspirations into the inlaid wood floors, bespoke mosaics, and colorful paintings. Other amenities of the hotel include a massage suite and the Xtian restaurant.
Global Boutique Hotel Market Report Segment
By Hotel Type
- Business Hotels
- Suite Hotels
- Airport Hotels
- Resort Hotels
- Others
By Booking Type
- Phone Booking
- Online Booking
- In-Person Booking
By Tourist Type
- Domestic
- International
By Tourist Type
- Independent Traveler
- Package Traveler
- Tour Group
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Boutique Hotel Market Report Segment by Region
North America
- United States
- Canada
Europe
- Germany
- United Kingdom
- France
- Spain
- Italy
- Rest of Europe
Asia-Pacific
- China
- Japan
- India
- Rest of Asia-Pacific
Rest of the World
- Middle East & Africa
- Latin America
Company Profiles
- Ashford Castle Co.
- Farmhouse Inn
- Four Seasons Holdings Inc.
- Hilton
- Hyatt Hotels
- InterContinental Hotels Group Plc
- ITC Hotels Ltd.
- Jumeirah International LLC
- Kerzner International Resorts
- Mandarin Oriental International Ltd.
- Marriott International, Inc.
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