North America media and entertainment market is projected to grow at a significant CAGR of around 9.8% during the forecast period. Online video streaming industry in North America, especially in the US, is growing at a considerable growth rate. The US-headquartered online video streaming companies, such as Amazon Prime, Hulu, and Netflix, Inc. have already marked their footsteps across the developed and emerging economies across the globe. However, these companies generate majority of their revenue from the US market. The domestic streaming business area of Netflix held a 45.8% share in the net revenue in 2019 and Amazon Web Services generated around 61.0% of their revenue from North America in 2019.
Even amidst the lockdown of COVID-19 in the most severely hit economies, the Netflix and Amazon Prime have seen an increase in the subscription. Owing to which, these online video streaming companies introduced new features, such as Netflix Party and Amazon Prime Kids. In March 2020, Netflix launched a Netflix Party which will enable its subscribers to access the video in groups and watch them together, during the practice of social distancing. These new developments will further augment the online video streaming market in North America, which in turn, will drive the media and entertainment industry in the region in 2020 and subsequent years.
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North American Media and Entertainment Market – Segmentation
Online/Digital Platform
- Radio & Music
- Digital Signage
- Theatrical Productions
- Gaming
- Video Streaming
- Others (Virtual Reality and Podcasts)
Offline Platform
- Events and Trade Shows
- Amusement Parks
- Others (Newspaper/Magazines)
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North America Media and Entertainment Market – Segmentation by Geography
- US
- Canada
Company Profiles
- Amazon Web Services, Inc.
- AMC Entertainment Holdings, Inc.
- Apple Inc.
- AT&T Inc. (Warner Bros. Entertainment Inc.)
- Cinemark Holdings, Inc.
- Cineplex Inc.
- Eros International PLC
- Facebook, Inc.
- Fox Corp.
- Google LLC
- Intel Corp.
- LG Electronics Inc.
- Microsoft Corp.
- Netflix Inc.
- Samsung Electronics Co., Ltd.
- Sony Corp. (Sony Pictures Entertainment)
- The New York Times Co.
- The Walt Disney
- Viacom CBS Inc. (Paramount Pictures Corp.)
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