The European AI in e-commerce market was valued at $280 million in 2018 and is growing at a CAGR of 25.3% during the forecast period. The growing e-commerce industry, increasing cross-border e-commerce sales, and increasing industrial automation are the major factors that are driving the growth of AI in e-commerce market in the region.
The European AI in e-commerce market is segmented on the basis of application into pricing & promotion, supply chain management, marketing, and others such as demand prediction & optimization. The marketing segment held the highest share in 2018 owing to the growing convergence of analytics in marketing to encourage operational efficiency while improving the customer experience. Based on geography, the North American AI in e-commerce market is further segregated into the UK, Germany, Italy, Spain, France, and the Rest of Europe. Among geography, the US is projected to have a considerable share in the North American AI in e-commerce market. The UK is expected to be the largest market in Europe.
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Europe AI in E-commerce Market Segmentation
By Application
- Pricing & Promotion
- Supply Chain Management
- Marketing
- Others (Demand Prediction and Optimization)
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Regional Analysis
- UK
- Germany
- Italy
- Spain
- France
Rest of Europe
Company Profiles
- com Inc.
- Cortexica
- Crobox BV
- Cybertonica Ltd.
- Deepomatic SAS
- Emarsys Emarketing Systems AG
- Google LLC
- IBM Corp.
- Tinyclues SAS
- Xarevision
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